About me

I care about and address customer pain points through empathetic and problem-solving content. I’m deeply engaged and active in the research, design, and iteration process for improving the user’s experience and their happiness. 

In my career, I’ve built up 10+ years experience in content creation and strategy, working for teams specializing in design, UX, SEO content, and lead generation. I’m creative and analytical (double majored in Creative Writing and Economics) with a growth mindset. I’m always looking for opportunities to improve personally and professionally by being open to learning new things everyday.

• Summary of experience

  • 10+ years content strategy and creation: content strategy, end-to-end user journeys, SEO content, white papers, case studies, landing pages

  • 10+ years SEO: On-page/Off-page SEO, technical SEO, keyword research, competitive analysis, link building, international SEO, local SEO

  • 10+ years content management: Contentful, Joomla, WordPress, Kentico, Ingeniux

  • 6 years UX writing and content design: Microcopy, landing pages, “get a quote” and purchase flows, error messages, system emails, campaign emails

  • 5 years journalism: AP Style, interviewing, feature writing, copy editing, page design